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10 Ways to Improve B2B Email Deliverability and Effectiveness
by: Vtrenz, Inc.

InfoTrends White Paper: Speeding Your Business Processes: Making Transactional Content Readily Available
by: IBM.

WebFOCUS Operational Enterprise Business Intelligence
by: Information Builders Inc..


	Topics related to your search: Market Research and Demographics \| Marketing Management \| Lead Management \| Marketing Resource Management \| Email Campaign Management \| Sales Management \| Direct Marketing \| Customer Relationship Management (CRM) \| Business Process Management (BPM) \| Business Intelligence Solutions

Eight Steps for Keeping Customer Experience Momentum During an Economic Downturn

by Avaya Inc.

November 2008 - (Free Research) Read this paper to learn the eight steps that Forrester recommends for customer experience executives to take in preparation for tightened budgets, intensified focus on costs, and customer dissatisfaction.

(ANALYST REPORT)

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Retail Opportunities in a World of Extremes: Understanding Today's Teens and Boomers

by IBM

May 2008 - (Free Research) This IBM study focused on two groups – teens and boomers. It explores their lifestyles, values, and particular preferences and attitudes toward shopping. Read this paper to learn how retailers can better meet the needs of these two important segments.

(WHITE PAPER)

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Essential Manager's Guide: Intelligent Communications

by Avaya Inc.

June 2008 - (Free Research) How can you improve the efficiency of your business processes? What is the strategic approach that will deliver a competitive advantage today? Discover answers here in the Essential Managers Guide for Intelligent Communications.

(WHITE PAPER)

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Show How Marketing Makes Money: A 5-Step Plan for Proving ROI

by Vtrenz, Inc

June 2008 - (Free Research) This white paper outlines a simple plan to help ensure the outcome of your evaluation efforts both meaningful and manageable.

(WHITE PAPER)

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How Do You Score? Silverpop's Benchmark Study of B2B Lead Management Practices

by Vtrenz, Inc

August 2008 - (Free Research) Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices.

(WEBCAST)

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Infor - ERP SyteLine

by Infor

September 2008 - (Free Research) Infor ERP SyteLine offers a robust set of integrated data management and lean capacity planning tools for a broad range of industries.

(DEMO)

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The New Language of Business: SOA & Web 2.0

by IBM

February 2008 - (Free Research) Innovation requires change and Service Orientated Architecture makes it easier for companies to change. SOA views a business as linked services and considers the outcomes they bring. Learn guiding principles for implementing SOA in this paper.

(WHITE PAPER)

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Initiating Your Virtualization Project

by IBM

August 2008 - (Free Research) In this presentation, virtualization expert Barb Goldworm provides an in-depth introduction to virtualization, showing how and where virtual technology can add value to IT infrastructure.

(VIDEOCAST)

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Incorporating WEB Analytics into Email Marketing: Five Quick-Start Tactics for Marketers

by Silverpop Systems Inc.

August 2008 - (Free Research) Read this whitepaper to learn how to use Web Analytics data to enable you to better understand your customers’ needs and more effectively market to them. Learn a formula based on the five Ws to gain a more complete understanding of a situation or subject.

(WHITE PAPER)

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How Time Warner Cable Increased Sales Using Location Intelligence

by MapInfo Corporation

July 2008 - (Free Research) Pitney Bowes MapInfo® location intelligence solutions enable Time Warner Cable to more quickly and accurately identify new customers and increase sales.

(CASE STUDY)

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The Relevance Revolution: Making the Move from Personalized to Individualized Marketing

by Portrait Software

September 2008 - (Free Research) This paper explains the challenges marketers face today and how innovative, next-generation campaign approaches are beginning to separate the best from the rest.

(WHITE PAPER)

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Staying Competitive in the Changing Chemical Manufacturing Marketplace

by Microsoft

November 2008 - (Free Research) This paper discusses the ever-changing competitive landscape in the chemical industry and examines the five big issues that no chemical firm can ignore.

(WHITE PAPER)

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How White Papers Can Boost Your Lead Gen Campaigns

by KnowledgeStorm Webinars (E-mail this company)

October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.

(ANALYST REPORT)

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How White Papers Can Turbo-Boost Your Lead Gen Campaigns

by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research) In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.

(WEBCAST)

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Business Technology Marketing Benchmarks 2007-2008

by KnowledgeStorm Webinars (E-mail this company)

June 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.

(WEBCAST)

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KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends

by KnowledgeStorm Webinars (E-mail this company)

August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.

(WEBCAST)

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IT Marketing Executive Outlook - Key Tactics to Improve Your Marketing Results

by KnowledgeStorm Webinars (E-mail this company)

August 2005 - (Free Research) This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.

(ANALYST REPORT)

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IT Marketing Executive Outlook: Key Tactics to Improve Your Marketing Results

by KnowledgeStorm Webinars (E-mail this company)

August 2005 - (Free Research) This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.

(WEBCAST)

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Improving Customer Service in SMBs through Collaborative Tools

by Cisco Systems, Inc.

February 2008 - (Free Research) Employees at SMBs have the same need to collaborate as larger businesses. Advanced collaboration tools have become more affordable, easier to use, and easier to deploy and maintain. Learn how collaboration tools can help your business.

(WHITE PAPER)

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Business Performance: Getting in Gear

by Oracle Corporation

August 2008 - (Free Research) Attend this session to gain an overview of measurement techniques, technologies, and a framework for assessing your organization's readiness to improve performance.

(WEBCAST)

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Business Technology Marketing Benchmarks: 2006-2007 Data and Trends

by KnowledgeStorm Webinars (E-mail this company)

August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.

(ANALYST REPORT)

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Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales

by Oracle Corporation

September 2008 - (Free Research) This paper examines how Sales and Marketing professionals are beginning to see they can use social media applications such as LinkedIn, Facebook, Myspace, Twitter and Jigsaw to do a better job of selling and marketing to their customers.

(WHITE PAPER)

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2008 North American Storage Optimization Green Excellence of the Year Award

by Ocarina Networks

October 2008 - (Free Research) Read how the Frost & Sullivan Green Excellence Award in Technology Innovation recipient has demonstrated superior technological advancement which is aligned with a sustainable and environmentally conscious objective.

(WHITE PAPER)

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Key Issues in Messaging Archiving

by Sunbelt Software

September 2008 - (Free Research) This document describes key issues in the archiving industry, including some of the reasons for archiving messages and some of the drivers in the industry.

(WHITE PAPER)

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When to Call in the Hired Guns

by Information Security Magazine

October 2008 - (Free Research) Organizations are looking for security help, and integrators and consultants are often their first stop.

(WHITE PAPER)

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