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CRM without Compromise: A Strategy for Profitable Growth
by: SAP America Inc.

10 Ways to Improve B2B Email Deliverability and Effectiveness
by: Vtrenz, Inc.

InfoTrends White Paper: Speeding Your Business Processes: Making Transactional Content Readily Available
by: IBM.


	Topics related to your search: Customer Relationship Management (CRM) \| Marketing Management \| Lead Management \| Customer Service (General) \| Business Process Management (BPM) \| Customer Experience Management (CEM) \| Direct Marketing \| Marketing Resource Management \| Business Intelligence Solutions \| Email Campaign Management

IPTV Business Strategies: A Perspective

by Alcatel-Lucent

February 2008 - (Free Research) This paper provides a perspective on positioning IPTV within an overall market strategy and business model to increase the likelihood of commercial success.

(WHITE PAPER)

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Automating Closed-Loop Marketing

by Neolane Inc.

October 2008 - (Free Research) Aberdeen research reveals closed-loop marketing practices and processes are fundamental drivers of superior performance for Best-in-Class companies; making closed-loop marketing as important today as it ever was in the past.

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IDC White Paper - Talend Uses Open Source to Deliver Low-Cost, Easy-to-Use Enterprise Data Integration

by Talend

October 2008 - (Free Research) This white paper expalins data integration market, examines the approach taken by Talend, and shows how the combination of Talend's technical approach and its open source licensing overcomes key barriers to adoption of data integration.

(WHITE PAPER)

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Analyst Paper: Preparing for Convergence: Network and IT Come Together

by Alcatel-Lucent

August 2008 - (Free Research) This white paper discusses the convergence of IT and networking in the telecommunications industry.

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Business Technology Marketing Benchmarks: 2006-2007 Data and Trends

by KnowledgeStorm Webinars (E-mail this company)

August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.

(ANALYST REPORT)

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Instant Benchmark - Pathways to Improvement for Aerospace, Automotive and High-Tech Manufacturers

by Visiprise

February 2008 - (Free Research) This Instant Benchmark, sponsored by Visiprise, Inc., reviews Key performance measures and practices at facilities that participate in aerospace, automotive or high tech value chains.

(WHITE PAPER)

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Strategies for Distributing Your Online Content: Why, Where and How

by KnowledgeStorm Webinars (E-mail this company)

July 2006 - (Free Research) In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process.

(WEBCAST)

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How to Foster Innovation in Your Company, Part Two

by Cisco Systems, Inc.

February 2008 - (Free Research) Learn how granting access to your intellectual property rights can lead to greater market share without giving up your unique selling proposition.

(WEBCAST)

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KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends

by KnowledgeStorm Webinars (E-mail this company)

August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.

(WEBCAST)

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IFS Applications - Supply Chain Management

by IFS

Increase your margins by controlling your costs and turn your strategy into reality. Our supply chain management software will enable you to master the three key disciplines of cost, availability and quality.

(SOFTWARE PRODUCT)

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Enterprise Marketing Management (EMM): Effectively Strategize and Execute Marketing Activities

by Aprimo, Inc.

June 2008 - (Free Research) An EMM application can lead marketers through a process of translating a creative/business strategy into a concrete set of marketing outputs.

(WHITE PAPER)

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Warner Bros. Case Study

by Aprimo, Inc.

November 2008 - (Free Research) Warner Bros. implemented Aprimo’s Marketing Resource Management solution, which helped them combine Aprimo with Sales Data and streamline its domestic theatrical media planning, placement and execution with finance and auditing processes.

(CASE STUDY)

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LendingTree: Direct Marketing Wins...with Enterprise Campaign Management

by Aprimo, Inc.

November 2008 - (Free Research) Since implementing the Aprimo system and subsequently moving the control of campaign execution to the direct marketing department, LendingTree has noticed a radical uptick in campaign volume and efficiencies.

(CASE STUDY)

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Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought

by IBM

May 2008 - (Free Research) Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.

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Putting the Relationship Back in Relationship Marketing - Driving Value through Customer Engagement and Advocacy

by SAP America Inc

March 2008 - (Free Research) Read this paper to learn how managed customer engagement is a critical path to promoting advocacy for your brand and driving business results.

(WHITE PAPER)

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Whitepaper: A Green Strategy for Your Entire Organization

by IBM

October 2008 - (Free Research) This paper explores optimization strategies around the key areas of people, workloads and infrastructure, including entry points, relevant solutions, and demonstrated benefits being achieved today with IBM Software solutions.

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IBM Software: A Green Strategy for Your Entire Organization

by IBM

October 2008 - (Free Research) This paper explores optimization strategies and demonstrated benefits being achieved today with IBM Software solutions. Utilization of these capabilities can help you meet the increasing challenges of energy efficiency, cost containment and compliance.

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Engaging Your Subscribers Using Interactive Media in Email

by Bronto Software

October 2008 - (Free Research) Learn how using a web 2.0, or interactive strategy, in email marketing will keep your prospects and customers engaged.

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CRM without Compromise: A Strategy for Profitable Growth

by SAP America Inc

February 2008 - (Free Research) Build your CRM system so it is flexible enough to quickly respond to changing customer needs and business challenges to sustain a competitive advantage and enjoy a profitable growth.

(WHITE PAPER)

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Mid-market Meetings Management

by StarCite

August 2008 - (Free Research) Aberdeen research has found that although both the mid-market and large sectors have similar performance results and organizational structures for meetings management, large organizations are better positioned for long-term success.

(WHITE PAPER)

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Expert Executive Office

by Aderant

Expert Executive Office gives you a complete view of all your business operations and information, and provides the tools to use that information to make the right decisions, set strategy, measure the results and increase accountability.

(SOFTWARE PRODUCT)

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Enterprise telephony: IP PBX vs. UC software

by SearchUnifiedCommunications.com

September 2008 - (Free Research) In this video interview, Burton Group Senior Consultant Ken Agress will examine how UC software is challenging the traditional IP-PBX and how telephony fits in the market evolution of unified communications.

(VIDEOCAST)

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The Rise, Fall and Rise of Branch Banking

by IBM

March 2008 - (Free Research) If you want to see bottom line results then reinvigorate by optimizing information assets and business processes across your enterprise.

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The New Language of Business: SOA & Web 2.0

by IBM

February 2008 - (Free Research) Innovation requires change and Service Orientated Architecture makes it easier for companies to change. SOA views a business as linked services and considers the outcomes they bring. Learn guiding principles for implementing SOA in this paper.

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Successful Web Development Strategies for Small Business

by BuyDomains.com

June 2008 - (Free Research) Read this white paper to discover the best strategies for maintaining a website and learn how to drive traffic, convert traffic into revenue, and build branding awareness.

(WHITE PAPER)

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